Over the course of the past 13 years, beauty brand J Tatcha has amassed a huge following. Meghan Markle, Selena Gomez, and Kim Kardashian (pretty much the trifecta of superstars) swear by the brand’s skin care products, as do several of the editors here on the Well+Good team (… who are less famous, but still worth mentioning). And now, the brand is bringing its magic to a new line of forest-inspired body care products that claim to soothe both skin and mind.
On September 6, Tatcha launched her “Forest Awakening Ritual,” which contains three products aimed at nourishing skin from head to toe: Hinoki Body Wash ($40), Hinoki Body Oil ($58), and Hinoki Body Milk ($48). .
Hinoki, the line’s star ingredient, is a type of cypress plant native to Japan and is often referred to as “King of the Woods.” When its oil is used in skincare, it locks in moisture to leave skin soft and supple. The formulas combine hinoki with cedarwood and hiba essential oils, and the scent will mentally transport you to a relaxing forest, melting away stress in the process.
Essentially, Tatcha has found a way to take the Japanese practice of “Forest Bathing” (or shinrin yoku) and bottle it so you can take advantage of its benefits in the shower. The practice of immersing all five senses in nature has been scientifically proven to relieve stress, reduce anxious thoughts, improve concentration, and more. Forest-inspired skincare harnesses these elements to soothe both mind and skin.
“Forest Skin Care—[which is] inspired by the Japanese tradition of walking through forests to reduce stress, it’s buzzing,” Annie Jackson, co-founder and COO of Credo Beauty, previously told Well+Good. “So brands are adapting medicinal ingredients that you would find in a forest to boost your skin’s immunity and promote stress relief.
Sounds dreamy, right? Keep scrolling to buy the products for yourself. We’re willing to bet it’s only a matter of time before they cement themselves as A-list favorites as well.
Browse and shop the Tatcha Hinoki body care line
Tatcha Hinoki Body Wash — $40.00
Begin your ritual with this exfoliating body wash. It’s made with cellulose, the main component of plant cell walls, which gently sheds dead skin (and is an environmentally friendly alternative to plastic microbeads). Plus, a whiff of its fresh, woody scent will lift your mood.
Tatcha Hinoki Body Oil — $58.00
Apply this light oil to your skin while you shower or as soon as you get out and feel it sink in quickly. It won’t leave your skin greasy, but it will moisturize, seal in hydration, and soften dry spots.
Tatcha Hinoki Body Milk — $48.00
This light, milky lotion renews dry skin and strengthens its moisture barrier. In addition to the Forest Awakening Oil blend, this lotion is made with Peach Leaf Extract, which is known to renew dry skin for a smoother, healthier-looking complexion; and plant-based squalane, a mega-hydrating oil that exists naturally in the skin’s lipid barrier.
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